Sell online in Benin · XOF
Create your online store in Benin
In Cotonou and Porto-Novo, sellers grow on Facebook, TikTok and WhatsApp, and buyers pay at delivery or with MTN MoMo and Moov Money. A store gives your ads a page that takes the order.
How people buy online there
Cotonou first
A fee for Cotonou and another for other towns.
Mobile money
MTN MoMo and Moov Money are everyday ways to pay.
TikTok and Facebook
Short videos sell; link them to your product pages.
French
Stores sell in French.
Your store, set for Benin
- Country and currency
- Benin · XOF
- Phone numbers
- +229
- Delivery fees, city by city
- CotonouPorto-NovoParakouAbomey-CalaviEvery other cityFree delivery above an amount you choose
- Store languages
- French
- Payment at checkout
- Cash on delivery · Bank transfer
- Ad pixels
- Meta (Facebook & Instagram) · TikTok
These are the settings you fill in once, in Settings, before you open the store. Fees are yours to set.
Your store in five steps
- 1
Choose your country and currency
Your store shows prices in XOF and takes phone numbers in Benin’s format.
- 2
Pick a free theme
Twenty themes, all free, with Arabic right to left.
- 3
Set delivery fees
One fee, a fee per city, and free delivery above an amount.
- 4
Choose how buyers pay
Cash on delivery, bank transfer, or both.
- 5
Open your store
Build privately for three days, then open with your own address.
The legal side
Create your business through the investment and export promotion agency (APIEx), largely online. The OHADA entreprenant status can suit a very small activity. Check the official sources.
This is general information, not legal advice. Rules change; check the official source for your situation.
Themes that fit
CODOS BaseAny shop
Fast, clean and flexible — every other theme is built on it.
Guides for your first orders
Start
From an Instagram page to an online store
Selling through Instagram DMs? Signs it is time for a real online store, how to move without losing your followers, and how Instagram and your store work together.
2 min read
Deliver
How to reduce refused cash-on-delivery orders
Refused COD parcels cost you delivery twice and block your stock. 12 practical fixes — before the order, before shipping and at the door — to deliver more of what you sell.
3 min read
Money & legal
How to price your products and know your real profit
Set a selling price that survives delivery, refused parcels and ads. A simple method for small online stores, with a worked example and a free profit calculator.
3 min read
Questions people ask first
Can my store charge in XOF?
Yes. Choose Benin as your store’s country and XOF as its currency.
Can I sell to other countries too?
Yes. Add markets for other countries, each with its currency and delivery fees, and show only the payment methods you can honour there.
Can I send TikTok ads to my store?
Yes. Paste your TikTok pixel ID in your store; each order is sent with its value and currency.
Bring buyers with ads
Other countries
Start your online store in Benin
Every theme and every app is included in every plan. Build free for 3 days · $1 for your first 14 days.
Build free for 3 days · $1 for your first 14 days · Cancel any time